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Marketing Is War!
Location:Rancho Santa Margarita Bell Tower Regional Community Ctr.
22232 El Paseo, Rancho Santa Margarita 92688
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Date & Time:October 10 2017, Tuesday, from 6:00 PM to 9:00 PM
Cost:No Cost
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How The Little Guy Beats The Big Guy? By Being Different and Better!

What You Will Learn?

1. Proven strategies on how smaller competitors outperform bigger competitors
2. How to focus on a few critical things
3. What to advertise, what to sell and what makes you money

Who Should Attend?
1. Businesses who compete regularly against larger businesses
2. Businesses who want to win more profitable business
3. Businesses who are willing to CHANGE to become more successful

John Pietro of SCORE presents this workshop. John has spent 40 years training, managing and motivating be better. He was a Corporate Marketing Executive for Fortune 500 Companies, like Wendy’s where he worked on the famous “Where’s The Beef” Campaign. He has consulted on with large companies like Coca Cola, Cinnabon and Exide on marketing strategy and communications. He has worked for large advertising conglomerates like Omnicom. He left the corporate world at 51, by his own choice, to start his own advertising agency, AMP, which he sold 12 years later and retired. He has had numerous SCORE success stories and wants to create more with you.

(Registration/Check-in 5:30 to 6:00 PM)
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